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Journal of Macromarketing

Journal of Macromarketing

Journal of Macromarketing

Journal of Macromarketing (JMK), peer-reviewed and published quarterly, examines important social issues, how they are affected by marketing, and how society influences the conduct of marketing. Though primarily a market... Read More

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  • One Year

  • Title : Journal of Macromarketing
  • Frequency : Quartely
  • Language : English
  • Edition : Indian
  • Category : Journals on Various Topics
  • SubCategory : Management
  • Version : Print + Digital
  • Publishing Country : India

About Journal of Macromarketing Book

Journal of Macromarketing (JMK), peer-reviewed and published quarterly, examines important social issues, how they are affected by marketing, and how society influences the conduct of marketing. Though primarily a marketing journal, JMK also encompasses a wide range of social science and business disciplines, including management, economics, sociology, and history.This journal is a member of the Committee on Publication Ethics (COPE).


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